Leo Burnett Apple Box
Apples have become a symbol for the Leo Burnett Company ever since Leo Burnett put a bowl of apples at reception when he opened his doors in the middle of the Great Depression. In creating a direct marketing campaign for potential new business and serving as a showcase of our work, we created a multi layered experience around Leo Burnett's life and work, rewarding the viewer the more they interacted.
This campaign picked up 11 awards including Cannes Lion, Clio's and The Andy's.
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